Sport Management

Principles and Applications. 7. Auflage. Sprachen: Englisch. 24,6 cm / 17,4 cm ( B/H )

EAN 9781041233015

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334 Seiten

Februar 2027

Taylor & Francis Ltd

Now available in a fully revised and updated seventh edition, Sport Management: Principles and Applications tells you everything you need to know about the contemporary sport industry. Covering both the professional and nonprofit sectors, and with more international material than any other introductory sport management textbook, it focuses on core management principles and their application in a sporting context, highlighting the unique challenges of a career in sport management. The book covers all the key functional areas of sport management, including strategic planning, human resources, leadership and governance, marketing and sponsorship, the media, sport policy, sport law, and digital business. This seventh edition includes expanded coverage of key contemporary issues, including the impact of AI as well as ethics and DEI, and features a new chapter focused on sport development. Containing useful features throughout, including conceptual overviews, guides to further reading, links to important websites, study questions, and up-to-date case studies showing how theory works in the real world, this is an ideal textbook for first- and second-year students in sport management degree programs and for business students seeking an overview of applied sport management principles. Ancillary material includes summary slides, case diagnostics and teaching notes for lecturers, plus a test bank.

Russell Hoye is Pro Vice-Chancellor Health Innovation and Dean of Allied Health, Human Services and Sport at La Trobe University, Australia. Katie Misener is an Associate Professor in the Department of Recreation and Leisure Studies, Faculty of Health at the University of Waterloo, Canada. Michael L. Naraine is an Associate Professor of Sport Management at Brock University, Canada. Catherine Ordway is an international sport integrity consultant and academic whose work in sport management and sports law has shaped governance, policy, and education across global sport systems.

Part I: The Sport Management Environment 1. Sport Management 2. Sport Policy 3. Nonprofit Sport 4. Professional Sport Part II: Sport Management Principles 5. Sport Governance 6. Legal Issues and Risk Management in Sport Management 7. Strategic Management in Sport 8. Organizational Design in Sport 9. Human Resource Management in Sport 10. Leadership in Sport 11. Sport Organizational Culture 12. Sport Marketing 13. Sport Media and Digital Technology