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From disturbing research on concussions to publicly-financed stadiums that benefit wealthy team owners, Ken Reed argues that much of our sports culture is broken. In the paperback edition, Reed provides a new introduction to bring this perennial topic up to the present, outlines the most pressing challenges, and offers practical solutions.
Ken Reed is sports policy director for the League of Fans, a sports reform project started by Ralph Nader. Reed is a long-time sports marketing consultant, sports studies instructor, sports issues analyst, columnist and author. He holds a doctorate in sports administration and created the Center for the Advancement of Physical Education (CAPE) for the non-profit PE4Life, devoted to cardiovascular-based physical education for all students, K-12. He blogs on sports issues for the Huffington Post.
Foreword by Ralph Nader Preface Introduction Chapter One: Our Sports Have Been Seized By the Forces of Ego and Greed Chapter Two: Transition to Community Ownership Model Needed to Empower Fans Chapter Three: Concussion Research Can't Be Ignored Chapter Four: It's Time to Take Adult Egos Out of Youth Sports Chapter Five: College Sports: Where Do We Go From Here? Chapter Six: PE and Sports for All Students Chapter Seven: Sports World Needs More Humanistic Coaches Chapter Eight: Clear Actions Need to Be Taken to Ensure Equal Opportunity in Sports for All Americans Chapter Nine: It's Time to Establish a National Sports Commission Chapter Ten: Sports Media is Dropping the Ball on Social, Cultural, and Economic Issues in Sports Chapter Eleven: Calling All Potential Sports Reformers Appendix: Action Plan and Resources About the Author About League of Fans
