Meredith Fineman

Brag Better

Master the Art of Fearless Self-Promotion. Sprachen: Englisch. 21,1 cm / 15,0 cm / 3,0 cm ( B/H/T )
EAN 9780593086810
27,00 €
inkl. MwSt.
288 Seiten
Juni 2020
Penguin Publishing Group

This effortless and unapologetic approach to self-promotion will manage your anxiety and allow you to champion yourself. Does talking about your accomplishments feel scary or icky because you're worried people will think you're "obnoxious"? Does it feel more natural to "put your head down and do the work"? Are you tired of watching the loudest people in your industry get disproportionate praise and rewards? If you answered "yes" to any of the above, you might be self-sabotaging. You need to learn to Brag Better. Meredith Fineman has built a career working with "The Qualified Quiet": smart people who struggle to talk about themselves and thus go underestimated or unrecognized. Now, she shares the surefire and anxiety-proof strategies that have helped her clients effectively communicate their achievements and skillsets to others. Bragging Better doesn't require false bravado, talking over people, or pretending to be more qualified than you are. Instead, Fineman advocates finding quiet confidence in your opinions, abilities, and background, and then turning up the volume. In this book, you will learn the career-changing tools she's developed over the past decade that make bragging feel easy, including: • Get remembered by focusing your personal brand and voice on key adjectives (like "effective, subtle, and edgy") • Practice explaining what you do in simple, sticky terms to earn respect and recognition from the public and people at work. • Eliminate words that undermine your work and find better ones--like your bio saying you're "trying" or "attempting" to do something instead that you ARE doing it. If you're ready to begin Bragging Better--to telling the truth about your accomplishments with grace and confidence--this book is for you.

Meredith Fineman is an entrepreneur, writer, and host. She is the founder and CEO of FinePoint, a leadership and professional development company that elevates individuals, from young professionals to CEOs, and particularly women on an upward trajectory. Fineman is a freelance writer of 15 years and book collaborator, with bylines from Harvard Business Review to Forbes, Fast Company, and more. She speaks and trains on the power of self-promotion to companies, brands, universities, and groups. She created and hosts It Never Gets Old, a podcast on second-hand and sustainable fashion.

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